Why is Mario way too obvious?!

For Gamer's Choice 2018, Super Mario Bros. won twice for fan-favorite retro game/character!! Bomberman and Xavier Woods lost!! I NEED A REASON WHY THE WHOLE WORLD IS OBSESSED WITH SUPER MARIO!!! I ALSO NEED A REASON WHY SUPER MARIO IS TOO OBVIOUS!!! 😭😭😭😭😭😭😭😭😭😭😭😭